I live in a pretty small city and don't have many options. I have 4 tats now. 2 are done by a local lady. 1 by an old friend (the clevage 1 I think you know about). And I just got my latest 1 on Saturday @ the Montreal Tattoo Fair from a Tom who lives in Colorado. I guess I like to explore different options. They have to be pros and I have to see a portfolio first. NO APPRENTICES!!! I would definetely go back to Tom again if he comes back next year. He was gentle, talkative and cute too.
My first was in Dayton, OH. A well known shop that a friend of mine had his first piece done at the week before (closest to where I lived at the time). Second was while I was stationed in Germany. Third was when I was stationed in El Paso. Most recent was outside Indy, the best artist in Indiana IMHO. The only one I "researched".